Writing for New Mom Bloggers – Tips and Tricks

Mom bloggers have greatly increased in popularity over the last few years. Because parents will often seek the advice of other parents, whether it has to do with raising children or simply making the best household decisions for your family, mom bloggers can touch on a variety of subjects that will interest other moms or parents in general.

If you’re new to the mom blogging experience, there are a few tips and tricks available that will help make your new endeavor more rewarding and successful.

Know what topics you want to discuss.

Before you start, it’s important that you decide what type of topics you want to discuss on your blog. Are you going to use your blog to talk about kid-friendly recipes, kid-friendly activities, or touch on a variety of these topics? Knowing what you want to use your blog for will help you create a schedule for your posts and allow you to stay on track.

Decide on a schedule.

Creating a schedule before launching your blog is a great idea. This way, you will have your topics and schedule assembled so that you are more organized. At first, it’s always a good idea to limit yourself to one or two posts per week. This way, you’re giving yourself ample time to write, proofread and post your work. If you try to generate one post per day right at the start, you’re going to find that it’s hard to stay on track, and you may end up failing.

Have a few posts written and published before going live.

Before you go live with your blog, it’s a good idea to write and post a few blogs. This way when your site goes live, you’ll have a variety of topics on your site that your readers can enjoy. This also allows them to get the feel for your writing and your blog’s topics to determine if this is a site that could benefit them.

Spread the word.

Once you decide to go live with your blog, you need to spread the word. Send an email to your friends and family with a link to the site. Post a link to your site on your social networks and ask your friends and family members to do the same. The more you can spread the word about your blog, the more readers and interest your blog will end up getting.

Don’t do it all at once.

There is no rule that says you have to tackle all the blogging perks right away. Starting off slow allows you to not only get your feet wet and establish yourself as a blogger, but it also allows you to determine what works and what doesn’t when it comes to your own schedule. Some mom bloggers are so determined to monetize their blog right away that they tackle the writing, posting, ad selling and affiliate programs right away. Then, they realize they don’t have time to manage it all and end up giving up on their blog altogether.

Instead of running this risk, make sure you start off slow. After you’ve generated a few blogs, start testing the waters of selling ad space. Once you’ve done that successfully, you can consider joining affiliate programs or becoming a guest blogger.

Lauren Williams is a freelance writer and dedicated mother who enjoys blogging.  She is a grammar guru and always uses a grammar checker before publishing her work.

Tweeter Trending – An Alternative To Reviews In Understanding Your Clients’ Needs

Twitter is one of the most popular social networks online, and it matters to your business. A lot. If you want to understand your clients’ needs, Twitter can help you. Right now, you’re probably scouring online reviews and analyzing them to gain new insight into what your clients think about your business. While reviews are helpful, Twitter can be even more so.

Limitations of Reviews

There are many limitations to the information you get from online reviews. In most cases, people only write online reviews when they have strong opinions. This means that you’re learning about your clients’ needs mostly from people who either love your business or hate it, and you’re hearing much less from the people in the middle with less extreme and more average viewpoints. Many times those reviews also exist with fairly little information on who posted the review, such as their demographics, other interests, etc.

Benefits of Twitter

Twitter, on the other hand, can offer you a lot more information than individual reviews can. The most obvious example would be if any Twitter users “mention” your business or products. There are lots of programs that can help you track certain mentions, terms, etc. When you identify those mentions, you have the ability to see the commenter’s entire Twitter history. From there, you can learn more about their interests, opinions, location, etc., which will give you even greater insight into their needs as your customer.

Tweeter Trending

The other big thing that Twitter can do is help you identify trends among your clients’ and the rest of the world, too. With #hashtags, you can find what’s popular, as well as track all the tweets that pertain to a certain #hashtag you’re interested in. Most importantly, you can look for trends among your own followers. Those trends can give you very important information about them and their needs, even when they’re not talking about your business in particular. Those trends can provide very valuable information for your business on how to connect with your clients, as well as how to stay ahead of the curve when it comes to trends and new ideas.

Twitter Conversations

On Twitter, you can also jump in on the conversations or start them. While you can respond to client reviews, it’s much less efficient. You can mention clients or direct message them. You can tweet out questions that would provide interesting answers from your clients, and encourage responses, especially with the use of a catchy #hashtag. A good, thought-provoking tweet could generate a much bigger and more insightful response than any one review could provide. You will be hearing from the average clients in addition to the more outspoken ones on Twitter.

If you’re not tracking the trends on Twitter, you need to start. Reviews are old news. While reviews definitely still matter, trends on Twitter are more helpful for gathering ideas that will appeal to your clients and improve your business for them.

Julie Myers is a social media manager and expert reviews tracker.  She is currently teaching others about tracking new review alerts.